How to Kick Start a Creative New Year

Buy a book to kick start a creative new Year! Don’t worry – this isn’t turning into a book review site (tempting though that idea is) but a book can change your life and we want this to be a life-changing year, don’t we?

It was a book that made me launch this website.

People often ask how and why I started the site. I had always meant to write a book about working in television but felt sure I’d give up on receipt of the first rejection letter from a publisher. Apart from which it would have been out of date by the time it hit the bookshops – things are changing so fast in the media.

I had been toying with a personal blog but felt it had no purpose. Then I read a book recommended by a talented writer living in Hawaii who I had met online on a writers site – Toby Neal (she writes a mean thriller Blood Orchids (The Lei Crime Series). Toby talked about the book in her own great blog and mentioned how much it had helped her husband to develop a new career maximising his creative skills.

I bought it, read it, loved it.

The book is ‘Linchpin’ by Seth Godin: Linchpin: Are You Indispensable? How to Drive Your Career and Create a Remarkable Future

Seth Godin

Seth Godin is acknowledged to be one of today’s most inspirational thinkers and writers. His blog doles out daily words of wisdom that are well worth signing up for. Wikipedia describes him as “an American entrepreneur, author and public speaker. Godin popularized the topic of permission marketing”. Elsewhere he has been described as an ‘agent of change’ which is a description I love.

So many of us want to change something about our lives (and sometimes of course we have change thrust upon us) but change can be unnerving or downright scary. Someone like Seth is an ideal companion when contemplating a new direction, wanting to improve your working life or trying to find motivation to start a new project.

His message is simple – just get on with it. Stop listening to the inner voice that holds you back, that lists all the things that could go wrong with your exciting new idea. Share the idea, make it happen, get it out there – ‘ship it’, as he keeps saying in his wonderful American way!

So I did. The moment I finished the book, I sat down at the computer and started a blog about getting into television. I “shipped”! And it wasn’t so hard and it wasn’t so scary and it seems to be working. You’re reading this after all!

The book is described on Amazon thus:

“Why are some people easily outsourced, downsized, or freelanced into obscurity, while others have their pick of opportunities? In his most powerful book yet, Seth Godin argues that it’s more essential than ever to become indispensable – to become a linchpin. Linchpins are the essential building blocks of great organizations: they invent, lead (regardless of title), connect others, make things happen, and create order out of chaos. They love their work and pour their best selves into it and turn each day into a kind of art – and, in today’s world, they get the best jobs and the most freedom. Godin shows that the key to being indispensable is overcoming the fears that hold most of us back.

If you have you ever found a shortcut that others missed, seen a new way to resolve a conflict, or made a connection with someone others couldn’t reach, then you have what it takes to become indispensable. It’s time to stop complying with the system and draw your own map”.

It does read a bit American ‘self-help manual’ to a degree but there’s no harm in that. Seth is passionate about his message and like many such books he repeats his message regularly – but maybe some of us need to be told the same things in several different ways until we finally get the message!

Want to change the way you work? Need inspiration to drive your own vision? I thoroughly recommend you read Linchpin: Are You Indispensable? How to Drive Your Career and Create a Remarkable Future (You can simply click on the title of the book to go through to the relevant Amazon page).

And that ‘media revolution’ I have been banging on about recently? Well there is another book that has really helped me to understand how we may be able to make the most of the opportunities that the Internet has thrown our way.

That’ll be the next book review!

Happy New Year everyone. Let this be the year you move closer to your dream, follow your vision with passion, find a new way to get things done and be creative. You can do it!!



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